26 Jun 2014

Coca-Cola Happiness Arcade

Coco-Cola is known for coming up with creative ideas to get yourself a bottle of Coke. This one encourages recycling to have a little fun. Coke took this experiment to Bangladesh where it’s hard to come by anyone recycling. They teamed up with Grey agency and installed video games around the city. Your payment is with plastic bottles and you can duke out the winner in a game of Pong. Everybody wins.

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