I am a huge fan of PromaxBDA and suggest you subscribe to their Daily Brief if you don’t already. They put out a call for user generated content a few months ago, and this is their first in a series of videos for the PromaxBDA Europe Conference 2015. The film style mixed with an incredible original score really
One of my favorite things about the Holidays are the ads, especially the ones that tug on the ol’ heart strings. IKEA Spain teamed up with McCann Spain to produce this lovely spot reminding us that kids might not care about all their toys after all.
Hornet teamed up with Google to create an entertaining video releasing Google’s new Android Lollipop OS system. Throwin’ it back old school to the tune of ‘Whoomp there it is’, this is a giant game of animated I Spy! Learn more about Android Lollipop here (android.com) Director: Dan Abdo & Jason Patterson Hornet Executive
BBC Music launched with ‘God Only Knows’, a promotional film shot with the superstars of The Mill in charge. I can’t imagine the amount of time and green screens used to create this piece. The VFX are front and center, though some you might miss because of the amount of superstars in this film. Awesome
I love a good stunt. North Face and South Korean agency Innored pulled one off at a pop up North Face store in Korea. While shoppers were browsing the winter jackets the floor starts disappearing. They either fall or have to latch onto rock-climbing holds. A 30-second timer appears and an awesome North Face jacket emerges